Google Ads

Every one sees Google Ads but don’t really realise what they are looking at. In most cases it is the top three results shown with a yellowish hue behind them. Its  an online feature within Google and uses a technology that will only target the marketing power towards the audience. It carries out this procedure by looking at what the user is searching for. For example if a person searched for online groceries, then Google Ads will promote ASDA, Ocado and Waitrose. This could also work on a pay per hit basis, where each time someone clicks on the link, the company has to pay Google a certain amount.